Rock the River Tour (RTR), an eight-month training and evangelism ministry, is part of bold mission to reach youth across Canada. Today's young people are searching for hope in everything but Jesus Christ.

This ministry invests in a community by working through partner churches to help Christians strengthen their faith and share it with friends and family. Then, community action projects reach out to the surrounding community through practical service opportunities.

All of this is focused toward a series of high-energy outdoor evangelistic concerts featuring some of today's hottest Christian bands and multiple presentations of the Gospel by Franklin Graham. Young Christians can invite their friends, neighbors, and family to hear the message of Jesus Christ in a way that appeals to them.

After the tour has left, the ministry leaves a legacy of churches working together in unity, and fresh strength, hope, and encouragement to those churches. New believers are discipled by the local churches and the spiritual temperature of the city has changed for the better.